Terms of Use

Last updated July 15, 2026


1. Agreement to Our Legal Terms


We are Goodhue Software LLC ("Goodhue," "Company," "we," "us," "our"), a company registered in Colorado, United States, at 3459 Ringsby Ct, #405, Denver, CO 80216.


We operate the website goodhue.io, the web application at app.goodhue.io, the Goodhue Chrome extension, the Goodhue Lightroom plugin, and related products and services that link to these legal terms (collectively, the "Services").

Goodhue helps photographers work with real color. Many published photographs carry the develop settings their creators embedded in the file (XMP and EXIF metadata). Goodhue reads that embedded metadata, presents it as editable develop settings, and can apply those settings to your own images in Adobe Lightroom Classic. The Services also include a browsable catalog of looks, AI-assisted style search and photo matching, favorites and collections, preset (.xmp) and LUT (.cube) downloads, the Chrome extension, and the Lightroom plugin.


You can contact us at hello@goodhue.io or by mail at the address above.

These terms are a legally binding agreement between you and Goodhue. By accessing the Services you agree to be bound by them. IF YOU DO NOT AGREE WITH ALL OF THESE TERMS, YOU ARE PROHIBITED FROM USING THE SERVICES AND MUST DISCONTINUE USE IMMEDIATELY.


We may update these terms from time to time. Changes are indicated by the "Last updated" date and are effective when posted. Your continued use of the Services after changes are posted means you accept them.

The Services are intended for users who are at least 18 years old. Persons under 18 are not permitted to use or register for the Services.


2. The Catalog and Third-Party Photographs

The Goodhue catalog indexes publicly available photographs by URL in order to surface the develop settings their creators embedded in the files. We do not host or sell the original image files, and displaying an image in the catalog does not imply that the photographer endorses Goodhue. To keep the Services fast and reliable we may cache reduced-size preview images solely to operate the Services; originals remain with their hosts, and honoring a removal request also deletes any cached preview.


If a photograph of yours appears in the Services and you would like it removed, or credited and linked to you, use the removal form at app.goodhue.io/takedown. Most requests are honored within 24 hours.


Formal DMCA notices may be sent to our Designated Agent: Goodhue Software LLC (U.S. Copyright Office Reg. DMCA-1075019), hello@goodhue.io. Please include the information required by 17 U.S.C. 512(c)(3). Be aware that you may be liable for damages if you materially misrepresent that content is infringing. If material you submitted was removed in response to a notice and you believe the removal was a mistake or misidentification, you may send our Designated Agent a counter-notification containing the information required by 17 U.S.C. 512(g)(3); we may restore the material no sooner than 10 and no later than 14 business days after forwarding your counter-notification unless the complaining party informs us it has filed a court action. Accounts that repeatedly upload or direct us to infringing material are terminated.


3. Intellectual Property Rights

We own or license all intellectual property rights in the Services, including the software, source code, databases, site designs, text, graphics, and the Goodhue name and logos (the "Marks"). Subject to these terms, we grant you a non-exclusive, non-transferable, revocable license to access and use the Services for your personal use or internal business purposes as a photographer or editor.


Extracted settings and your work. Develop settings surfaced by Goodhue are applied to your own photographs at your direction. The photographs and videos you edit using the Services are entirely yours, including for commercial work, and we claim no rights in them and owe you no royalties. You may not, however, resell, redistribute, or publish the extracted settings themselves, preset or LUT files generated by the Services, or any portion of the catalog as a standalone product (for example, packaging Goodhue-derived presets or LUTs for sale or free distribution).


Software you install (the Chrome extension and the Lightroom plugin) and files you download (.xmp presets, .cube LUTs) are additionally governed by our End User License Agreement.


4. User Accounts

Accounts are created and authenticated through our identity provider. You agree to provide accurate information, keep your credentials secure, and notify us of any unauthorized use. You may hold one account. Accounts and subscriptions are personal and may not be shared, sold, or transferred. We may suspend or terminate accounts that violate these terms.

Email updates. By creating an account you agree to receive service and account communications (such as billing notices and security alerts), and you are enrolled in our mailing list for product updates, feature announcements, and educational content about color grading and the Services. You can unsubscribe from the mailing list at any time using the link in any such email or by writing to hello@goodhue.io; service and account communications continue for as long as you hold an account.


5. Subscriptions, Billing, and the Free Tier

Paid plans. Current pricing is posted in the Services (at the time of writing, $12 per month or $99 per year). Payments are processed by our billing providers (currently Clerk Billing with Stripe as the payment processor); we do not store your full card details. Subscriptions renew automatically until cancelled. You can cancel at any time from your account; cancellation takes effect at the end of the current paid period. We may change prices with reasonable advance notice; changes apply from your next renewal. Applicable taxes may be added. Except where required by law, payments are non-refundable; if something has gone wrong, email hello@goodhue.io and we will make it right where we reasonably can. If you are a consumer in the EEA or UK, you acknowledge that by starting your subscription you request immediate access to the Services and that once the Services are fully performed you lose any statutory right of withdrawal; where a withdrawal right applies, you may exercise it within 14 days of purchase by emailing us, less a proportionate charge for services already provided.

Fair use. Features described as unlimited are unlimited for fair, human use of a single account in the ordinary course of photography and editing work. We may throttle, queue, or suspend volumes that indicate automation, scraping, account sharing, or resale.


Legacy subscriptions. Subscriptions originally purchased through LemonSqueezy remain valid. We may offer legacy subscribers migration to our current billing platform, including preserved ("grandfathered") pricing; preserved pricing remains available only while the migrated subscription stays continuously active.


Free tier. Free accounts include a limited number of extractions (currently 3 per day and 10 per week) and limited access to certain features. Free-tier limits are a courtesy, not an entitlement, and we may adjust them at any time.


Referral credits. Referral bonuses and promotional credits have no cash value, do not extend hard usage ceilings, may expire or be modified, and may be revoked in cases of abuse. Creating multiple accounts, using disposable email addresses, self-referral, or otherwise gaming usage limits or the referral program is prohibited and may result in removal of credits and termination.


6. Prohibited Activities

You may not access or use the Services for any purpose other than that for which we make them available. As a user of the Services, you agree not to:

  • Systematically retrieve data or content from the Services (including images, settings, embeddings, or catalog data) to create or compile, directly or indirectly, a collection, dataset, or competing service without written permission from us.

  • Circumvent, disable, or interfere with security features, usage metering, plan limits, or licensing checks, including by creating multiple accounts or abusing the referral program.

  • Resell or redistribute extracted settings, presets, or LUTs as standalone products.

  • Upload or direct the Services to any content that is unlawful, infringing, or sexually explicit, or any content involving minors. We remove such content and terminate offending accounts without notice.

  • Use the Services to harass, abuse, or harm another person, or to violate any third party's intellectual property, privacy, or publicity rights.

  • Upload or transmit viruses or other malicious material, or interfere with the operation of the Services.

  • Except as permitted by applicable law, decipher, decompile, disassemble, or reverse engineer any software making up the Services.

  • Engage in automated use of the system, including scripts, bots, scrapers, or offline readers, except standard search engine indexing.

  • Trick, defraud, or mislead us or other users; impersonate another user; or make improper use of our support services.

  • Use the Services in a manner inconsistent with applicable laws or regulations.


7. User Contributions

The Services let you submit content, including photographs you upload for AI matching, images and metadata you contribute to the catalog, reviews and ratings, feedback, and survey answers (collectively, "Contributions").

When you make a Contribution you represent and warrant that you own it or have the necessary rights to it, that it does not infringe any third party's rights, that you have permission from every identifiable person appearing in it, and that it complies with Section 6.


You retain ownership of your Contributions. You grant us a worldwide, non-exclusive, royalty-free, sublicensable license to host, store, process (including creating AI embeddings), reproduce, display, and distribute your Contributions as needed to operate, promote, and improve the Services. Reviews you submit with sharing permission may be displayed publicly, with the display name you provide, on our websites and marketing materials. Feedback and suggestions you send us may be used without restriction or compensation.


We may remove or edit Contributions at any time without notice, and we have no obligation to monitor them.


8. Reviews

When leaving a review you must have firsthand experience with the Services, and reviews may not contain offensive, discriminatory, false, or misleading content, or be part of an organized review campaign. We may accept, reject, or remove reviews at our discretion. Reviews are not endorsed by us and do not represent our views.


9. AI Features

Style search, photo matching, similarity, and related features are AI-assisted. Results are generated from mathematical representations of images and text and may be imperfect, incomplete, or unexpected. Queries and uploaded photos may be processed by third-party AI infrastructure providers acting on our behalf. AI output is provided for your evaluation and is not a warranty of accuracy or fitness.


Beta features. We may offer features identified as beta, preview, experimental, or early access. Beta features are provided as-is, may be changed or withdrawn at any time without notice, may be subject to additional limits, and are excluded from any commitments we make about the Services. Feedback you provide about beta features may be used without restriction.


10. Third-Party Platforms and Trademarks

Goodhue is an independent product. We are not affiliated with, endorsed by, or sponsored by Adobe Inc. Adobe, Lightroom, and Photoshop are trademarks of Adobe Inc. Capture One, Aftershoot, and other product names referenced in the Services are trademarks of their respective owners. Use of the Lightroom plugin requires your own valid Lightroom license. The Chrome extension is distributed through the Chrome Web Store and is also subject to Google's applicable terms.

The Services interoperate with third-party websites and content that we do not control. We are not responsible for third-party websites, their content, or their policies, and these terms do not govern them.


Affiliate links. Some gear and product links in the Services (for example, links to the camera or lens a photograph was taken with) are affiliate links, served through link-management services such as Geniuslink and pointing to retailers such as Amazon. As an Amazon Associate, Goodhue Software LLC earns from qualifying purchases. If you make a purchase after clicking an affiliate link, we may earn a commission at no additional cost to you. Affiliate relationships never influence which photographs, settings, or results the Services show you; gear links are derived from the photograph's own embedded metadata. We are not the seller of any linked product, and any purchase is solely between you and the retailer, subject to the retailer's own terms, pricing, availability, and policies.


11. Services Management; Modifications

We reserve the right (but have no obligation) to monitor the Services for violations, take legal action against violators, restrict or disable access, and otherwise manage the Services to protect our rights and the proper functioning of the Services. We may change, suspend, or discontinue any part of the Services at any time without notice, and we cannot guarantee the Services will be available at all times. We are not liable for any loss caused by downtime or discontinuance.


12. Privacy

Your use of the Services is also governed by our Privacy Policy, which is incorporated into these terms. The Services are hosted in the United States; by using them from elsewhere you consent to your data being transferred to and processed in the United States.


13. Term and Termination

These terms remain in effect while you use the Services. We may deny access to the Services to any person, at any time, for any reason, including breach of these terms. If your account is terminated you may not register a new account under any name. Sections that by their nature should survive termination (including Sections 3, 6, 7, and 14 through 19) survive.


14. Disclaimer

THE SERVICES ARE PROVIDED ON AN AS-IS AND AS-AVAILABLE BASIS. YOUR USE OF THE SERVICES IS AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WITHOUT LIMITING THE FOREGOING, WE DO NOT WARRANT THE ACCURACY OR COMPLETENESS OF ANY EXTRACTED SETTINGS OR CATALOG CONTENT, THAT ANY PARTICULAR PHOTOGRAPH CONTAINS USABLE METADATA, OR THAT SETTINGS APPLIED TO YOUR IMAGES WILL PRODUCE ANY PARTICULAR RESULT. YOU ARE RESPONSIBLE FOR BACKING UP YOUR OWN CATALOGS, IMAGES, AND DATA.


15. Limitation of Liability

IN NO EVENT WILL WE OR OUR DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFIT, LOST REVENUE, OR LOSS OF DATA, ARISING FROM YOUR USE OF THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. OUR TOTAL LIABILITY TO YOU FOR ANY CAUSE WHATSOEVER WILL AT ALL TIMES BE LIMITED TO THE AMOUNT PAID BY YOU TO US DURING THE SIX (6) MONTH PERIOD PRIOR TO THE CAUSE OF ACTION ARISING. SOME LAWS DO NOT ALLOW CERTAIN LIMITATIONS, SO SOME OF THE ABOVE MAY NOT APPLY TO YOU.


16. Indemnification

You agree to defend, indemnify, and hold us harmless from any loss, damage, liability, claim, or demand, including reasonable attorneys' fees, made by any third party due to or arising out of: (1) your Contributions; (2) your use of the Services; (3) your breach of these terms; (4) your violation of the rights of a third party, including intellectual property rights; or (5) your violation of applicable law.


17. Governing Law; Dispute Resolution

These terms are governed by the laws of the State of Colorado, without regard to conflict of law principles.

Disputes that cannot be resolved informally will be finally and exclusively resolved by binding arbitration under the Commercial Arbitration Rules and, where appropriate, the Consumer Rules of the American Arbitration Association. YOU UNDERSTAND THAT WITHOUT THIS PROVISION YOU WOULD HAVE THE RIGHT TO SUE IN COURT AND HAVE A JURY TRIAL. Arbitration will take place in Denver, Colorado, unless the applicable rules require otherwise. Arbitration is limited to the dispute between the parties individually; no class actions or representative proceedings. Disputes concerning intellectual property, allegations of theft, piracy, invasion of privacy, or unauthorized use, and claims for injunctive relief are excluded from arbitration. If a dispute proceeds in court it will be brought in the state and federal courts located in Denver, Colorado. No claim may be brought more than one (1) year after the cause of action arose.


Arbitration opt-out. You may opt out of this arbitration provision by emailing hello@goodhue.io within 30 days of first accepting these terms, stating your name, the email on your account, and that you opt out of arbitration. Opting out of arbitration does not affect any other provision of these terms.


18. Electronic Communications

Visiting the Services, sending us emails, and completing online forms constitute electronic communications. You consent to receive electronic communications and agree that electronic agreements, notices, disclosures, and records satisfy any legal requirement that they be in writing.


19. Miscellaneous

These terms and the policies posted on the Services constitute the entire agreement between you and us. Our failure to enforce any provision is not a waiver. We may assign our rights and obligations at any time. If any provision is found unenforceable, it is severable and the rest remains in effect. Nothing in these terms creates any partnership, employment, or agency relationship. California residents may contact the Complaint Assistance Unit of the California Department of Consumer Affairs at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834 or (800) 952-5210.


20. Contact Us

Goodhue Software LLC 3459 Ringsby Ct, #405 Denver, CO 80216, United States hello@goodhue.io